A rich cream shampoo with a lightweight foaming formula that gently and effectively cleanses hair with a luxurious lather. Formulated with our Metal Purifier technology, this shampoo detoxifies and rebuilds heat- and bleach-damaged hair inside and out, leaving it looking healthy, shiny and smooth.
Haircare Benefits
- Formulated with Metal Purifier technology to purify and detox hair from metals
- Gently prepares hair for further repair treatment and care routine
Formulation Highlights
- Patented technology* with AHA and Omega-9 to strengthen and rebuild the hair inside and out
- Lightweight cream formula for luxurious foaming—lavish texture and luxurious scent
- For all hair types and textures: medium, oily, fine, thick, straight, wavy, curly, coily
- Dermatologically tested
- Vegan / Formulated without animal derived ingredients
- Color safe
- Committed to no animal testing**
*when used as part of the ULTIMATE REPAIR routine
**Wella company is a member in International Collaboration on Cosmetics Safety
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